Manifesto

  1. BUY NO MORE CLOTHES EVER, MAKE NO EXCUSES
  2. WASH GENUINE DIRT ONLY / AIR FOR FRESHNESS / DO NOT IRON
  3. MEND! THE PLEASURE OF SEWING LASTS LONGER THAN SHOPPING
  4. GAIN EXPERTISE TO REDEFINE GROWTH IN A SKILLS ECONOMY
  5. ELEVATE ZERO CONSUMPTION TO AN ART FORM
  6. REVERSE THE STATUS OF WELL LOVED, WELL DARNED CLOTHES
  7. PROMOTE CARDIGANS AS CUSTOMISED THERMOSTATS
  8. RE-ROUTE DESIRE TO CLOTHES ONE REALLY NEEDS – INDOOR SKI SUITS ETC
  9. USE SMART CLOTHES TO DEMATERIALISE ONE’S IDENTITY AND STATUS NEEDS
  10. EXPLOIT THE AGENCY OF SMART CLOTHES AS A MOBILISING MEDIUM
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